When a prospective donor opts in to your keyword, by law you must inform them of the number of future text messages you plan to send them per month. You must also give them clear instructions for how to stop receiving future messages from your organization. We take care of this for you so you don't have to worry about being in compliance.
Take a look at our Frequently Asked Questions page. It's a great place to start if you have questions. In the meantime, here are some common questions we get from customers.
Think of texting a bit like email. You don't want to inundate your subscribers with messages. This may annoy them and cause higher unsubscribe rates. However, when used strategically, text blasts are effective touch points that nurture subscribers down the donation funnel.